MRB-20803 - Canada (Ontario) - Consulting Services for Membership Strategy - Deadline July 7,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-20803

Government Authority located in Ontario; Canada based organization looking for expert vendor for consulting services for membership strategy.

[A] Budget: Looking for Proposals

[B] Scope of Service:

(1) Vendor needs to provide consulting services for membership strategy for membership acquisition, benefits, services, administration, renewal, and pricing,
- Strategic Plan Goals:
- Save Wildlife
- By featuring unique content through new digital channels to broad “non-science” audiences.
- Model best practices in sustainability, drive innovation and manage our operations and resources wisely,
- Create Wow:
- Use technology to add value and extend post-visit experience such as “at home” activities, webcams,
- Revolutionize Zoo Technology:
- Transform how we engage our guests with leading edge technology to make connections between people and animals,
- General review and assessment of current Membership program:
- Membership categories
- Membership demographics
- Membership pricing
- Methods of purchase (yearly vs monthly payments)
- Membership acquisition strategies
- Membership renewals strategies
- Lapsed member engagement and recovery strategies
- Membership processing (Efficiency of current back-end processes analysis)
- Membership communications
- E-Commerce and other online vehicles. Effectiveness of current business operation (online vs onsite, acquisition vs retention, tools and resources in use) analysis
- Mobile commerce
- Long term financial viability
- Propose the resources (staffing and financial) necessary to meet the ongoing needs of the program.
(2) All the questions must be submitted no later than June 16, 2021.

[C] Eligibility:

- Onshore (Canada Organization Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Wednesday, 7 July, 2021

Question Answer Deadline : Wednesday, 16 June, 2021

Category : Marketing and Branding

Country : Canada

State : Ontario

Cost to Download This RFP Document : $ 5

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